After artist manager Victoria Becks initially studied on our BMus in Music Performance Vocals Degree, she found herself more equipped to take on the business side of the industry. 

After stints working with David Steele (ex-managing director of V2 Records) and Jackie Davidson (manager of Wayne Hector), she's now been based at Tileyard Music as a manager and A&R in recent years.

Her expertise includes developing artists, writers and producers including the likes of Ella Eyre, Imani Williams (RCA) and another ICMP alumnus Jonny Hockings

Commenting on what managers need to do to be successful, Victoria said: "I'm very straight talking with my artists. I guess that depends on your personality but I think you need to be really honest and be prepared to give up all your time to work with them."

Being an artist manager is a bit like being a parent. It’s full on - you have to really listen and be patient." 

"You’ve got to keep driving your artists on during the bad times as well as the good - and also having a passion for music helps too! Now being a manager, you also have to A&R too as labels are doing less and less."

It's been great to not only see Victoria's career blossom but also welcome her back to ICMP for several events.

She's been kind enough to share some of her experiences with our students as part of our recent Songwriting Camp and EQualiser event series

Equally focused on Music Business & Entrepreneurship

The music business is an incredibly competitive environment – and over the last 30 years, ICMP has developed and refined a cutting-edge degree that now focuses equally on entrepreneurship. We’re the first music school in the UK to recognise that you need to understand not just marketing, management, finance, digital, creativity and all the structures and quirks that make the industry unique, but also how to forge your own path, create your own job, and change the future for the better. With access to ICMP’s fully equipped music facilities, exclusive industry events, masterclasses and a peerless contact network, we have it all covered.

To completely immerse yourself in your music career, email our friendly Admissions Team at enquiries@icmp.ac.uk or call them on 020 7328 0222.

Music Business Degree