ICMP Spotlight: Lavz

With so many amazing successes, it’s hard to keep track of what ICMP students and graduates are achieving! So we thought we’d help a little by highlighting a track each week from a selected ICMP artist who is already attracting industry attention and starting to make waves in the business, putting one of them under a Spotlight of our own.

ICMP SPOTLIGHT: 1st August 2017

'Run It' - Lavz

Why the track has been selected

Lavz recently released her latest single ‘Run It’ from her new self-produced EP ‘Not This Time’,  released on July 27th 2017. Recently interviewed on Edward Adoo’s BBC Introducing radio show, she had her previous single ‘Formula’ premiered on leading independent music and culture website The 405. She has previously received positive exposure from BBC Introduction in Luton for her collaboration with producer Kayzee on the EP ‘Minor II Major’ as well as collaborating on a track by current BACM student Isla Wolfe called ‘Crazy’.

The Hub provided Lavz with advice and support on release strategy, timelines, maximising social media and reaching out to blogs and radio as well as providing the opportunity to meet with A&R professionals from the music industry for feedback.


Connect with The Hub

If you're an ICMP student or graduate keep in touch, let us know what you're up to and how things are going at thehub@icmp.ac.uk. And don't forget, our careers and industry liaison team at The Hub continue to be available to you after graduation, providing advice and connections to help further your career.

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