In a world where an engaged audience on social media can earn you a decent living through brand partnerships and sponsored content, the number of followers you have is finally becoming less important than how many of them are actually real people who find what you are posting relevant and interesting. These are the real humans that are going to engage in a genuine way!

So when it comes to the most famous faces out there, who has the most fake followers?

Methodology
  • KEY

  • Rank

  • Category

  • Name

  • Number of Instagram Followers

  • Estimated Fake Instagram Followers

  • Number of Twitter Followers

  • Estimated Fake Twitter Followers

  • Total Follower Count

  • Total Fake Followers

  • % of Fake Followers

Filter by Category

All Showbiz Sport

Methodology

We took various ‘most successful’ and ‘most followed’ lists to build our list of celebrities across acting, sport, music, and tv personalities. We then filtered this by the number of followers to give ourself a top 100 most followed list.

We then ran their Instagram and Twitter handles through IG Audit and Sparktoro's fake Twitter follower's tool to measure what percentage of their following was actually real.

Full set of data and sources can be found here.